Partena ProfessionalSocial Elections Campaign
The task
Every four years, Belgian companies with more than 50 employees need to organise social elections. To help their customers with this complicated procedure, Partena Professional decided to set up a video series where they explain the basics of the social elections process. With a clear sales target in mind, they asked Absolute to create the videos supported by a digital strategy.
The solution
We created four short videos that each explained a different aspect of the social elections. Using motion design allowed us to turn the complicated source material into a clear and digestible video series. With 110% of their sales goal achieved, the online campaign is nothing short of a great success!
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