Projects /

Interparking
PCard+ Blog & Newsletter Automation

The task

To promote the benefits of the PCard+, Interparking wanted to set up a lifestyle blog with articles for its road-tripping audience. They also wanted to develop a monthly newsletter to share all the best content with their followers. Web development, content creation and email marketing merged together: we were definitely up for the task!

The solution

We designed a simple, yet stylish blog with clear content categories where we uploaded all of Interparking’s PCard+ content. But the real beauty of this project was the CMS and integrated email builder. We developed a process whereby they could produce their own monthly newsletter in a couple of clicks. Completely automated, customisable and of course compliant with the GDPR. It simplified their content management significantly with great results!


Client

Interparking

Years

2019

Categories

More about our expertise

Digital


Content