Touring was looking for new assistance-providers to help them during the busy summer period. So they asked Absolute Agency to create an original recruitment video in motion design. Not an easy vacancy to fill in, so they needed an original video that would capture people’s attention.
Absolute Agency found inspiration for this video in the old school superhero cartoons. By comparing the assistance-providers to superheroes, we revalued their work and made the position more appealing. This of course with the necessary dashes of humour. We chose a stylized design, reminiscent of the superhero cartoons of the 40’s.
- Art Direction
- Motion design