When Partena Professional noticed that their employee e-mail newsletter was barely read, they turned to Absolute. They wanted to develop a new communication tool, that unites all Partena Professionals employees, across more than 30 locations in Belgium and across the brand’s different divisions.
Paper is dead? Of course not! We proposed a internal paper newspaper that’s sent to the employees’ homes every three months. With a strong focus on the human aspect of the different projects, we created content that speaks to all employees. The result? A newspaper that is actually read and appreciated by the target group.
- Art Direction